Curious about the strategic and operational implications of utilizing large language models (LLMs) such as ChatGPT in product design? Faculty and staff members are invited to join the for a new program called “Leveraging Generative AI in Product Development.”
Youngjin Yoo, the Elizabeth M. and William C. Treuhaft Professorship in Entrepreneurship and faculty co-director of the xLab, and Mike Fisher, former CTO at Etsy, will lead this session Thursday, Oct. 26, from 9 a.m. to 5:30 p.m.
This program will assist participants in developing a customer-centric approach. The morning session will focus on the implications and economic impact of LLMs while the afternoon session will transition to a hands-on workshop for human-centered product design. By the end of the day, you will have developed a working prototype leveraging the power of generative AI.
Attendees also will hear from industry experts, including:
- Tyler Folkman, chief technology and AI officer of BENlabs; and
- Christina Goldschmidt, vice president of product design at Warner Music Group.
ϳԹ employees receive a 40% discount on this program. Affiliate partners may use their seats. To register or for more information, contact Weatherhead Executive Education at 216.368.6413 or seminars@case.edu.
